At the start of the year you likely were full of excitement, ready for what was to come. If you’re like me, you set goals for your photography business. Yet, with time, the excitement may have worn off, or worse, you realized you didn’t have weekly habits in place to help you reach those goals.
As a small business owner, it can be easy to think that your inability to reach your goals is because they were just too big. However, that’s far from the truth. What can happen is you find yourself in the daily grind with zero focus on those goals.
As a Seattle photographer and a mother of 6, I can completely relate to losing site. However, I have implemented 3 weekly habits (supported by these daily habits) that have helped me reach my business goals year after year.
Let’s dive into these 3 weekly habits.
First, start your week by set goals just for that week.
You’re likely thinking, “wait, what? You want me to set goals and that will help me reach other goals?”
This is not as complex as it sounds, I promise. Take those yearly goals and break them down. Consider what you could do this week to help you move the needle towards reaching those goals.
For example, if your goal is to book more newborn photography sessions, think through things you could do to help you attract more clients. That could include blogging, posting on Instagram about newborn sessions, etc.
This weekly habit will set you up so you know what to work on this week. You’ll save yourself time and have focus for the next part of these habits!
The next weekly habit is to schedule work time.
You cannot wait for there to be free time to work on your business. Nor can you only do the nap-time hustle. (Trust me, I’ve been there. You’ll burn out, the baby won’t nap and throw everything off!).
This weekly habit means setting work time as time you’re not in charge of the kids. Have a sitter come, or have your partner is home and fully in charge, or you can ask the grandparents. The idea is that this is time that you will work. Like you’re clocking in and out.
Now don’t let that mom guilt take over now. 4-5 hours per week is possible. Your kids will live without you, and your business will thrive when you implement this weekly habit.
However, this final tip is vital.
Be a strict boss of your photography business.
In other words, this final weekly habit is to not skip scheduled work time. It’s easy to think, “I’ll just work later…start late….do it tomorrow.” It’s also easy to hate missing out on time with your family.
However, reaching goals and running a successful photography business means that you treat it like a business. If you worked for a coffee shop (like the cute one I’m sitting in as I write this blog), you’d have scheduled hours that you have to clock in and out for. You wouldn’t miss it. Treat it like that. You’re letting your boss down if you skip it.
These weekly habits may seem simple, but they will make big impact on your business.
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